Designed by legendary trophy bass angler Mike Bucca, the Bull Shad Swimbait is a premium three-jointed hard swimbait built to perfectly imitate the large baitfish that big bass feed on. Whether your fishery is loaded with Threadfin Shad, Gizzard Shad, Blueback Herring, or Shiners, the Bull Shad delivers an incredibly realistic profile and natural swimming action that consistently fools trophy-sized bass.

Unlike oversized trout-style swimbaits designed for western fisheries, the Bull Shad was developed specifically for shad-based lakes across North America. Its segmented body produces a smooth, lifelike swim at any retrieve speed, from slow crawling retrieves to faster winding presentations. It can even be worked along the bottom, where it naturally stands nose-down to imitate a feeding baitfish.

Features

• Three-jointed hard swimbait with ultra-realistic swimming action
• Effective on slow, medium, and fast retrieves
• Nose-down feeding posture for bottom presentations
• Premium Owner Black Chrome treble hooks
• Owner Hyper Wire split rings
• Swiveling hook hangers help prevent fish from throwing the bait
• Realistic 3D eyes and durable resin construction
• Color-shifting finish mimics the natural flash of live baitfish